CRM & Marketing Operations Analyst

Seniority 2+ years

Commitment Long-term (40h)

Industry HR / Recruiting

Work model Full Remote

Required skills

HubSpot

Requirements

2-4 years of experience in marketing operations
Strong understanding of B2B sales cycles and pipeline stages
Hands-on experience with CRM systems
Proven ability to build accurate dashboards and reports that connect marketing activities to revenue outcomes
Strong analytical skills and experience working with data in Excel or Google Sheets (advanced formulas, pivot tables, data validation)
Experience maintaining data hygiene (deduplication, enrichment, governance, etc)
Ability to collaborate across sales, marketing, and finance
Strong communication skills in English (written and spoken)
Bachelor’s degree in Marketing or a related field
Based in Latin America

Currently based in Brazil or Mexico
Experience working in a B2B SaaS environment
Proficiency with HubSpot (GTM workflows and reporting)
Understanding of lead scoring, routing, enrichment, and lifecycle ops
Familiarity with outbound tools (Apollo, Clay, etc.) or willing to lead tool adoption

Own HubSpot (Marketing, Sales, and other hubs): lists, automations, scoring, routing, enrichment, etc.
Build and maintain reporting and dashboards used to guide GTM strategy
Own pipeline tracking and funnel performance reporting
Manage campaign workflows, lifecycle journeys, and conversion tracking (you’ll be involved in building demand gen, content, and other new-to-Strider channels)
QA, segment, and support existing and new campaigns
Implement and support outbound tools, sequencing, and list-building
Identify and fix process and data gaps across the GTM motion