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Strider Head of Marketging - SEO, English - HR Tech / Recruiting market

3+ years
Full-time (40h)
HR Tech / Recruiting
Full Remote
SEO
English
Project Management
Marketing
SEM
Hubspot

Requirements

Must-haves

  • 3+ years in a marketing role at a technology company
  • Proficient in project management tools
  • Familiarity with marketing technologies and software
  • Advanced or fluent English
  • Home base in the Americas
  • Ability to evaluate channels and methods to generate inbound leads most efficiently

Nice-to-haves

  • Experience working on marketing for products aimed at Engineering or HR departments
  • Bachelor's degree in Marketing, Business, or related field

What you will work on

  • Lead and own demand-side (B2B) marketing at Strider
  • Set marketing strategy together with the CEO and co-founder
  • Coordinate information and content flow for effective marketing execution
  • Implement a content strategy across website, blog, and social media
  • Implement account-based marketing strategy using Hubspot
  • Identify marketing channels that deliver the best ROI and lowest CAC
  • Drive inbound leads of technology companies who want to hire remote software developers internationally
  • Own content-related marketing and other channels like SEO, SEM, and partnerships
  • Use, improve, and optimize our marketing tech stack (we use Hubspot)

Your skills

  • Willingness to be hands-on — we're a growing company and everyone needs to make individual contributions at this stage
  • Excellent writing/editing skills — content is going to be one of the key parts of our strategy, and we have a high bar for what we publish
  • Experience owning a number — we're very results-oriented and want someone who's accustomed to owning an MQL commit
  • Extensive experience marketing to US-based tech companies — that's who we're selling to
  • Adept at leveraging AI — to improve the quality and efficiency of your work
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